Monday, August 11, 2008

RIM's Bold move against iPhone

TORONTO: Push email major Research In Motion (RIM) has made a Bold statement in an effort to retain its edge in the smartphone battle with Apple iPhone. Like the iPhone , the BlackBerry Bold will also operate on the much faster, next-generation 3G network and has a built-in GPS. With a half-VGA LCD display and 480x320 resolution, the smartphone has 624 MHz processor and 1GB internal storage memory. The smartphone has a 2 megapixel camera and video recording capability, built-in flash and digital zoom. The new device also boasts of an advanced media player that displays pictures and slideshows quickly, plays movies smoothly in full screen mode and manages an entire music collection. The audio can be played over the handset's dual speakers in rich, stereo sound, and when using headphones or external speakers, the media player gives the user an equalizer with 11 preset filters -- like "Lounge", "Jazz" and "Hip Hop" -- that boost or soften audio ranges to create the perfect ambience. Though the Bold version has been designed to meet increasing requirements of business professionals during the day, the company said the new smartphone also 'indulges the consumer experience during lunchtime, evenings and weekends.'